Points of interest
for heavy goods vehicles

Identify areas of interest

A database of points of interest for heavy goods vehicles (HGV), designed to support analysis and strategy across the transport, logistics and market research sectors.

This first-party data, collected via MICHELIN Truckfly, comprises more than 135,000 points of interest across Europe. Collected since 2015 from 700,000 drivers, it enables the identification of strategic locations not only for hauliers. It also helps organisations seeking to optimise their operations, enhance their geographical analyses or develop services tailored to transport professionals.

Our expertise in HGV data
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Speed up decision-making

Quickly identify the most relevant opportunities

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Improve the relevance of sales initiatives

Target key players and strategic market locations effectively

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Enriched database

Access detailed, high-frequency, continuously updated data

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Business Development

Our data enables establishments and service providers to identify the locations frequented by HGV drivers, supporting targeted and effective business initiatives.

Siting and infrastructure strategy

With our data it is possible to analyse high-flow freight corridors in order to optimise the choice of locations for facilities such as charging stations, hydrogen refuelling stations and logistics infrastructure. 

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Geomarketing analysis

Our data provides a better understanding of logistics dynamics and of the distribution of services for heavy goods vehicules drivers, enabling the identification of underserved catchment areas and new business opportunities.

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