Summary Share this event Real-Time Road Safety with MICHELIN Mobility Intelligence Turning data into safer roads: how real-time insights prevent crashes Every year, millions of crashes occur on roads worldwide, and many of them could be prevented with better insights into traffic patterns and road conditions. Traditional road safety measures have relied on historical data and reactive interventions, but real-time mobility data is changing the game. By analyzing live road conditions, driver behavior, and crash-prone areas, cities and fleet managers can now anticipate risks before they lead to crashes. MICHELIN Mobility Intelligence provides data-driven insights that enhance decision-making and improve urban safety. But how does it work in practice? Let’s explore how real-time mobility data is shaping the future of safer roads. Identifying high-risk zones before crashes happen Real-time mobility data helps cities detect crash-prone areas based on: – Sudden braking and rapid acceleration patterns – Frequent lane-changing and congestion buildup – Near-miss events indicating high-risk driving zones With these insights, urban planners can: – Redesign intersections to improve visibility and flow– Adjust speed limits dynamically based on risk factors – Enhance signage and lane markings to guide safer driving Live monitoring for road conditions & traffic risks Unexpected road hazards—such as weather changes, temporary roadwork, or sudden congestion—can create dangerous conditions for drivers. Traditional reports provide delayed or incomplete information, but real-time data enables immediate action. Instead of waiting for crashes to occur, MICHELIN Mobility Intelligence enables live road monitoring, allowing cities and fleets to react instantly. If icy conditions are detected on a major highway, alerts can be sent to drivers, while cities can adjust speed limits dynamically to prevent skidding crashes. Similarly, when construction zones cause detours, real-time traffic data helps reroute vehicles efficiently. Smart traffic management reduces risks Traffic congestion doesn’t just cause delays—it increases crash risks due to: – Aggressive lane-changing in gridlocked areas – Sudden braking from unpredictable slowdowns – Tailgating and high-speed merging at bottlenecks How mobility intelligence improves traffic flow: – Adaptive traffic signal control reduces stop-and-go driving– Dynamic rerouting recommendations ease congestion– Real-time pedestrian safety measures help high-traffic areas The Future of Road Safety is Data-Driven For too long, road safety strategies have been reactive, responding to crashes after they occur. Now, with real-time mobility intelligence, we can shift to a proactive approach, preventing crashes before they happen. – Predictive safety measures save lives. Instead of reacting to crashes, cities can anticipate risks based on real-time driver behavior and traffic conditions.– Live road monitoring allows for instant adjustments. Whether it’s responding to bad weather, roadwork, or heavy traffic, having access to mobility data ensures rapid and effective interventions.– Fleet managers can make data-driven safety improvements. Companies managing large fleets can use insights on driver behavior to implement better training, reduce risks, and protect their drivers. The roads of the future will be safer, smarter, and more efficient—all thanks to mobility intelligence The roads of the future will be safer, smarter, and more efficient—all thanks to mobility intelligence. Want to see how MICHELIN Mobility Intelligence can improve road safety in your city or fleet? Let’s talk! Ready to get started? Contact us